3 Tips to Move Your Customers From the Consideration to the Conversion Stage
With today’s competitive e-commerce landscape, it’s become increasingly difficult to generate sales and achieve sustainable business growth. To increase brand awareness and acquire customers, business owners are having to go an extra mile. We’ve written three effective strategies to help you
Omnichannel vs. Multichannel Strategy
What is an Omnichannel Strategy? An omnichannel strategy is a customer-focused strategy that provides a seamless experience between various channels. Omnichannel strategies are used for marketing, customer service, and sales. This type of strategy enables synchronization of data and information from
3 Tips to Bring Your Product to the Market
With an industry as big and as competitive as the e-commerce one, bringing a new product to the market can be very challenging. Knowing how to promote it, price it and launch it is key to make it up for
Three Ways to Make Your E-Commerce Greener
Why do we need Green E-Commerce? The rapid increase in e-commerce businesses has negatively impacted the environment. Cardboard packaging, freight movement and gas emission are three of the biggest ways e-commerce businesses have contributed to climate change. With a shift in
Five Ways to Boost Customer Satisfaction
In the traditional sales scheme, customers are greeted by a friendly salesperson who tailors to their needs, budgets and personality. They leave the store having purchased their item and feeling happy; that is what we will call offline customer satisfaction. Customer
What’s an E-Commerce Shipping Solution Software? Here are 4 Reasons You Need Shiplifier!
Not that long ago, e-commerce businesses joined the shopping scene and made quite an entrance. Suddenly, you could sell anything online, from any category, whether it be from your own brand or reselling other brands’ products. But one e-commerce platform was not enough to handle all your online businesses. So the